Breeze successfully removes 1M stains in 1Laba Day

The country’s leading detergent bar Breeze showcased its radical stain-removing power with 1Laba Day, washing one million clothes in a laundry event held simultaneously in barangays nationwide.  Hardworking moms across the Philippines were given the chance to take a day off from doing the laundry and enjoy the fun games and exciting surprises that the brand prepared for the heroes of the home.

IMG_5734

The 1 Laba Day events were held simultaneously in multiple barangays across the country, including Metro Manila, Pangasina, Batangas, Cebu and Davao.

Breeze Laba Ladies and Laba Machines, sponsored by campaign partners Electrolux, LG, Whirlpool, and White Westinghouse, took care of washing the clothes.  Celebrity moms and surprise guests also added color and excitement to the series of events.  Christine Bersola-Babao, Gladys Reyes and Dimples Romana headlined the festivities in Barangay Commonwealth, Quezon City Vice Mayor Joy Belmonte also grace the event and met with mommies who are enjoying the activities and treats from Breeze.

“Through 1 Laba Day, we want to reach out to moms across the country thank them for being heroes who always put the needs of their families first,” said Mara Banson, Breeze brand manager.  “For sure, they can always rely on Breeze as their dependable partner in taking care of their loved ones. ”

Sige Mom Christine said that Breeze allows busy moms like her to spend less time washing clothes and have more time for her kids.  “With the 1 Laba guarantee, I am assured that my family’s clothes are clean and fresh in just one wash and with less effort,” she said.

“All moms want the best for our kids and Breeze allows us to do that,” added Sige Mom Dimples.  “I’m not afraid to let my daughter run, bike and be active because I know it’s the best way for her learn.  And I don’t have to worry about the stains on her clothes because I have Breeze.”

For Sige Mom Gladys, having Breeze as an ally eases her worries and makes her more comfortable to let her kids be kids.  “We always have fun, learn and make memories together.  Sometimes the messier the activity, the more fun it is!” she said.

Boasting of a revolutionary formulation, Breeze with ActivBleach empowers mommies everywhere to take on their endless tasks, removing even the toughest of stains in just one wash.  Safe for both white and colored clothes, Breeze has a four-enzyme technology that removes more types of stains and a patented whitening technology that delivers visible whiteness in just one wash.

Breeze with ActivBleach is also the first and only detergent brand with melamine perfume encapsulation technology that blooms in wash and bursts in wear, making sure that clothes keep smelling clean and fresh even when worn.  It even has a unique active system for better foam profile and quicker lather, plus percarbonate TAED bleach that takes out bleachable stains without harming the environment.

Take on millions of stains in just one wash with Breeze with ActivBleach.

Like the Official Breeze Facebook Page https://www.facebook.com/breezephilippines or follow @BreezePH on Twitter and join the online promos to get the chance to win washing machines from partner brands.  Consumers can also get free Breeze gift packs for every purchase of an Electrolux, LG, and Whirlpool washing machine.

 

 

Advertisements

Breeze ActivBleach treat for Moms

BREEZE-SPECTER KVBreeze ActivBleach is treating mommies across the country for a day off from their laundry chores with the simultaneous nationwide event 1Laba Day happening on August 28. Moms in barangays throughout Luzon, Visayas, and Mindanao are invited to head to 1Laba Day venues and let Breeze’s revolutionary ActivBleach take care of their stained clothes while they take part in exciting activities Breeze has in store for them to celebrate every mother’s hard work and love for her family.

 

With 1 Laba Day, Breeze aims to wash 1 million stains using Breeze ActivBleach, which removes even the toughest of stains in just one wash. Participating moms can enjoy their ultimate laundry day-off as Breeze treats them to various entertainment activities, while the Breeze Laba Ladies and Laba Machines, sponsored by campaign partners Electrolux, White Westinghouse, Whirpool and LG, will take care of washing their clothes.

Simultaneous 1Laba Day events will happen in Metro Manila (Pasig, Marikina, Quezon City, Pasay), North Luzon (Tarlac, Pangasinan), South Luzon (Laguna, Cavite), Visayas (Cebu), and Mindanao (Davao).

Breeze with ActivBleach is the first and only detergent brand with 4-enzyme technology to remove more types of stains with less effort and time. It even has a unique active system for better foam profile and quicker lather, plus percarbonate TAED bleach that takes out bleachable stains without harming the environment.

Braveheart_Metallic_1450g-140411aPHBe a part of the Breeze 1 Laba Day event and see for yourself how Breeze with ActivBleach removes 1 million stains in just one wash. Like the official Breeze Facebook page (@BreezePhilippines) and join the online promos to get the chance to win washing machines from partner brands. Consumers can also get free Breeze gift packs for every purchase of an Electrolux, Whirlpool and LG washing machine.

###