Want a trip to Hongkong and Macau for four days 3 nights with a free tour at Ocean Adventure and HongKong Disneyland and a $500 USD pocket money? How about an Apple I-Pad Air or a Samsung Galaxy Tab Pro 8.4?
Participants joining the promo will be asked to download the “Smooth Lee Adventure” mobile application in IOS Apple and Android. Those downloading and playing with the app can now star in their own Schick TV commercial.
“We wanted the consumers to experience Schick Exacta 2’s refreshing, liberating, and stress-free shaving as Exacta 2 offers one-push cleaning button that helps remove hair easily. Exacta 2 likewise aims to precisely target hair in hard to reach areas leaving a smooth shave.
We want to connect Schick with the consumers and in today’s growing number of smart phones in the market, we chose to do an app and a digital promo to make it more exciting and fun for the consumers,” Claire Guevarra, Schick Senior Brand Manager said.
The videos created will then be converted to Youtube and the contestants will be prompted to “share” and/or “join” the promo. Those who opted to join the promo will have to register and submit their entries at the Schick website (www.schick.com.ph).
Once entries are registered and approved by Schick Philippines, the videos will already be made public on youtube. Qualified entries will be posted on Schick’s official Facebook page and will be raffled off to determine the winners.
A trip to Hongkong and Macau for two awaits the grand prize winners while an Apple I-Pad Air will be given to second prize winner. The third prize winner will receive Samsung Galaxy Tab Pro 8.4. There will also be 50 consolation prizes of Schick gift packs.
The promo runs from August 1 to September 30, 2014.
“Through this promo, we will pursue our goal of not only encouraging the public’s creativity with the use of the App that we developed for them, but more importantly the importance of good grooming and self confidence that we packaged in a fun and interactive way via the Smooth Lee app” said MJ Tiquia, Schick’s product manager.
For more information on the latest promo from Schick Philipines, visit www.schick.com.ph , like www.facebook.com/schick.ph. Schick Philippines can also be followed through Twitter, Instagram, and youtube. Per DTI permit number, DTI-FTEN SPD Permit No. 0043 Series of 2014.
Alvin Marayan Air Urquiola
Media Relations Officer Managing Director
PRC, Inc. PRC, Inc.
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